Skip to content
Moosewave
Demo

MarketingProduct & offer

Sliding scale pricing email template

Three prices offered for the same thing, without means testing.

See the full preview Use it with MCP

Illustrative example. Replace the fictional sender, dates, amounts, locations, and account details before use.

Responsive design preview

See the message before you make it yours.

Compare the desktop and mobile compositions, or unfold the full design. The complete starting copy remains readable below.

Sliding scale pricingIllustrative preview
Sliding scale pricing email template preview

Auto follows your screen width. Scroll inside the frame to inspect the complete email.

A reviewed browser rendition of the sliding scale pricing structure. It is not a send receipt or an inbox-placement claim.

Want to change the copy and style?

Try one of the editable browser templates.

This page is a read-only reference. The five hands-on studios let you edit a local preview, compare desktop and mobile, and review every change before continuing.

See editable templates

Message anatomy

A useful starting point, with the important parts named.

Means testing costs more than it saves and humiliates people. Three prices, no questions, and the middle one is what it actually costs us.

What you can change

  • Brand name
  • Subject line
  • Preheader
  • Eyebrow
  • Headline
  • Supporting copy
  • Primary action label
  • Primary action URL

What to keep clear

  1. Campaign context
  2. Headline and editorial premise
  3. Three skimmable sections
  4. Primary and secondary action
  5. Preference and unsubscribe footer

Complete starting copy

Read it as text, not only as a picture.

Sample details are fictional. Replace them with reviewed customer and event data before use.
From
Astwick Sliding Scale
Subject
Three prices, and nobody checks which you pick
Preheader
£18, £28, or £38. Same thing either way.

Sliding scale

Pick the one that is true for you, unverified

Means testing costs more than it saves and humiliates people. Three prices, no questions, and the middle one is what it actually costs us.

The three prices

Eighteen, twenty-eight, or thirty-eight pounds. The middle price is our actual cost including a fair wage for the maker.

What we check

Nothing. There is no form, no proof, and no record kept of which price anybody chose.

What the top price does

It funds the bottom one. About one in five choose it and that is exactly enough to make the scheme work.

Choose your priceRead how this works
You can change how often we write, or stop entirely, at the foot of this message.

Moosewave MCP

Give an agent the structure, the job, and a stopping point.

A compatible MCP app can inspect this reference and create a separate workspace draft when it has permission. The brief cannot send.

The brief asks for a new draft and stops before send.

Read the complete brief

Connected work

Take the design beyond the canvas.

AutomationsPlace this message inside a journey with a clear trigger and exit.AudiencesChoose who should receive it, and who should be left out.AnalyticsMeasure the response that matters after the send.MCP for agentsAdapt the structure through a compatible assistant with limited workspace access.

Keep exploring

Browse all 1405