# Photograph identification email template

> Explore this photograph identification email template for arts and culture. Preview its story, three clear sections, and two actions.

Source: https://design.moosewave.com/templates/photograph-identification-email-template/

---

Marketing Community & participation

# Photograph identification email template

A crowdsourcing appeal with a specific and achievable ask.
Illustrative example. Replace the fictional sender, dates, amounts, locations, and account details before use.
**Best for**
: A crowdsourcing appeal with a specific and achievable ask
**Structure**
: Campaign context · Headline and editorial premise · Three skimmable sections
**Style**
: poster · newsprint
**Industry fit**
: Arts & culture
Responsive design preview

## See the message before you make it yours.

Compare the desktop and mobile compositions, or unfold the full design. The complete starting copy remains readable below.
Want to change the copy and style?

## Try one of the editable browser templates.

This page is a read-only reference. The five hands-on studios let you edit a local preview, compare desktop and mobile, and review every change before continuing.
Message anatomy

## A useful starting point, with the important parts named.

The people who could identify these are in their eighties. In ten years nobody will be able to, and the photographs become anonymous permanently.

### What you can change

- Brand name
- Subject line
- Preheader
- Eyebrow
- Headline
- Supporting copy
- Primary action label
- Primary action URL

### What to keep clear

- Campaign context
- Headline and editorial premise
- Three skimmable sections
- Primary and secondary action
- Preference and unsubscribe footer
Complete starting copy

## Read it as text, not only as a picture.

**From**
: Orwell Old Photographs
**Subject**
: Do you recognise anybody in these eleven photographs?
**Preheader**
: Taken between 1958 and 1971. Nobody is named.
Can you help

### Eleven photographs, nobody named, and time is running out

The people who could identify these are in their eighties. In ten years nobody will be able to, and the photographs become anonymous permanently.

#### What we have

Eleven photographs from a house clearance, dated between 1958 and 1971 by the cars. Almost certainly taken in this village.

#### What we need

Names, or even a first name, or the event. Anything at all narrows it and one name usually unlocks a whole photograph.

#### How to help

Look at them on the page, or come to the drop-in on the fourteenth where they will be printed large on a table.
Moosewave MCP

## Give an agent the structure, the job, and a stopping point.

The brief asks for a new draft and stops before send.

**Read the complete brief**
Connected work

## Take the design beyond the canvas.

Keep exploring

## Related marketing templates

[001 Marketing Open preview ↗ Community & participation Heritage volunteering A historic building appeal with the specific skill needed Arts & culture](/templates/heritage-volunteering-email-template/)
[002 Marketing Open preview ↗ Community & participation Restoration project A conservation project with the archaeology constraint explained Arts & culture](/templates/restoration-project-email-template/)
[003 Marketing Open preview ↗ Community & participation Amateur dramatics recruitment A drama group appeal covering the unglamorous roles Arts & culture](/templates/amateur-dramatics-recruitment-email-template/)
[004 Marketing Open preview ↗ Community & participation Archive volunteers An archiving project with the tedium honestly described Arts & culture](/templates/archive-volunteers-email-template/)