# Ladder safety email template

> Explore this ladder safety email template for home and utilities. Preview its story, three clear sections, and two actions.

Source: https://design.moosewave.com/templates/ladder-safety-email-template/

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Marketing Guide & education

# Ladder safety email template

A safety guide built around one measurable rule.
Illustrative example. Replace the fictional sender, dates, amounts, locations, and account details before use.
**Best for**
: A safety guide built around one measurable rule
**Structure**
: Campaign context · Headline and editorial premise · Three skimmable sections
**Style**
: catalogue · display mix
**Industry fit**
: Home & utilities
Responsive design preview

## See the message before you make it yours.

Compare the desktop and mobile compositions, or unfold the full design. The complete starting copy remains readable below.
Want to change the copy and style?

## Try one of the editable browser templates.

This page is a read-only reference. The five hands-on studios let you edit a local preview, compare desktop and mobile, and review every change before continuing.
Message anatomy

## A useful starting point, with the important parts named.

Ladder angle is judged by eye and got wrong constantly. The ratio is one to four and there is a simple body check that gets it right every time.

### What you can change

- Brand name
- Subject line
- Preheader
- Eyebrow
- Headline
- Supporting copy
- Primary action label
- Primary action URL

### What to keep clear

- Campaign context
- Headline and editorial premise
- Three skimmable sections
- Primary and secondary action
- Preference and unsubscribe footer
Complete starting copy

## Read it as text, not only as a picture.

**From**
: Glinton Guidance
**Subject**
: One out for every four up
**Preheader**
: It is a ratio, not a feeling.
Safety guide

### One metre out for every four metres up, measured rather than judged

Ladder angle is judged by eye and got wrong constantly. The ratio is one to four and there is a simple body check that gets it right every time.

#### The angle

Base one metre out for every four metres of height. Stand at the base with toes to the feet and arms straight out; palms should just reach a rung.

#### The top

At least a metre above the landing point if you are stepping off. Tie it, or have somebody foot it, every single time.

#### The rule people break

Three points of contact, always. Carrying anything in one hand means one point is a hand holding an object rather than the ladder.
Moosewave MCP

## Give an agent the structure, the job, and a stopping point.

The brief asks for a new draft and stops before send.

**Read the complete brief**
Connected work

## Take the design beyond the canvas.

Keep exploring

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