# Imperfect stock sale email template

> Explore this imperfect stock sale email template for arts and culture. Preview its story, three clear sections, and two actions.

Source: https://design.moosewave.com/templates/imperfect-stock-sale-email-template/

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Marketing Product & offer

# Imperfect stock sale email template

Cosmetically flawed goods sold with the flaws photographed.
Illustrative example. Replace the fictional sender, dates, amounts, locations, and account details before use.
**Best for**
: Cosmetically flawed goods sold with the flaws photographed
**Structure**
: Campaign context · Headline and editorial premise · Three skimmable sections
**Style**
: field guide · quiet sans
**Industry fit**
: Arts & culture
Responsive design preview

## See the message before you make it yours.

Compare the desktop and mobile compositions, or unfold the full design. The complete starting copy remains readable below.
Want to change the copy and style?

## Try one of the editable browser templates.

This page is a read-only reference. The five hands-on studios let you edit a local preview, compare desktop and mobile, and review every change before continuing.
Message anatomy

## A useful starting point, with the important parts named.

Most seconds sales describe a category and let you find out on arrival. Each of these has its own photograph of the actual mark.

### What you can change

- Brand name
- Subject line
- Preheader
- Eyebrow
- Headline
- Supporting copy
- Primary action label
- Primary action URL

### What to keep clear

- Campaign context
- Headline and editorial premise
- Three skimmable sections
- Primary and secondary action
- Preference and unsubscribe footer
Complete starting copy

## Read it as text, not only as a picture.

**From**
: Fellgate Seconds
**Subject**
: Forty seconds, each photographed
**Preheader**
: You can see the flaw before you buy it.
Seconds

### Forty pieces, every flaw photographed and described

Most seconds sales describe a category and let you find out on arrival. Each of these has its own photograph of the actual mark.

#### What is wrong with them

Glaze pooling, a kiln mark, or a slightly off rim. Nothing structural and nothing that affects use.

#### What you save

Between thirty and forty-five percent, set per piece according to how visible the flaw actually is.

#### What you cannot do

Return them for the flaw you were shown. Anything else is returnable as normal within twenty-eight days.
Moosewave MCP

## Give an agent the structure, the job, and a stopping point.

The brief asks for a new draft and stops before send.

**Read the complete brief**
Connected work

## Take the design beyond the canvas.

Keep exploring

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[002 Marketing Open preview ↗ Product & offer Kiln opening A firing announced with the losses included Arts & culture](/templates/kiln-opening-email-template/)
[003 Marketing Open preview ↗ Product & offer Left-handed version A mirrored product made at the same price Arts & culture](/templates/left-handed-version-email-template/)
[004 Marketing Open preview ↗ Product & offer Supporter scheme A membership offered with what it does and does not buy Arts & culture](/templates/supporter-scheme-email-template/)
