# Catering menu email template

> Explore this catering menu email template for food and hospitality. Preview its story, three clear sections, and two actions.

Source: https://design.moosewave.com/templates/catering-menu-email-template/

---

Marketing Product & offer

# Catering menu email template

A menu published with per-head costs and the dietary approach.
Illustrative example. Replace the fictional sender, dates, amounts, locations, and account details before use.
**Best for**
: A menu published with per-head costs and the dietary approach
**Structure**
: Campaign context · Headline and editorial premise · Three skimmable sections
**Style**
: dispatch · grotesk
**Industry fit**
: Food & hospitality
Responsive design preview

## See the message before you make it yours.

Compare the desktop and mobile compositions, or unfold the full design. The complete starting copy remains readable below.
Want to change the copy and style?

## Try one of the editable browser templates.

This page is a read-only reference. The five hands-on studios let you edit a local preview, compare desktop and mobile, and review every change before continuing.
Message anatomy

## A useful starting point, with the important parts named.

Making the plant-based option the default rather than an accommodation removes a whole category of awkwardness and, it turns out, most complaints.

### What you can change

- Brand name
- Subject line
- Preheader
- Eyebrow
- Headline
- Supporting copy
- Primary action label
- Primary action URL

### What to keep clear

- Campaign context
- Headline and editorial premise
- Three skimmable sections
- Primary and secondary action
- Preference and unsubscribe footer
Complete starting copy

## Read it as text, not only as a picture.

**From**
: Kimbolton Catering
**Subject**
: £14 a head, and the vegan option is the default
**Preheader**
: Not an afterthought at the end of the list.
Catering

### Fourteen pounds a head, and the default menu is vegan

Making the plant-based option the default rather than an accommodation removes a whole category of awkwardness and, it turns out, most complaints.

#### What is on it

Six dishes, all vegan, none of which announce themselves as such. Meat and dairy are available as additions rather than as the base.

#### Why this way round

Catering for dietary needs as exceptions produces cold plates arriving late. This way everybody eats the same food at the same time.

#### What it costs

Fourteen pounds a head including service and equipment hire. Additions are three pounds a head and are ordered by count.
Moosewave MCP

## Give an agent the structure, the job, and a stopping point.

The brief asks for a new draft and stops before send.

**Read the complete brief**
Connected work

## Take the design beyond the canvas.

Keep exploring

## Related marketing templates

[001 Marketing Open preview ↗ Product & offer Seasonal range opening A seasonal product line introduced with the season's limits Food & hospitality](/templates/seasonal-range-opening-email-template/)
[002 Marketing Open preview ↗ Product & offer Tea range A tea release with harvest dates and the case against buying too much Food & hospitality](/templates/tea-range-email-template/)
[003 Marketing Open preview ↗ Product & offer Allergen-free line A free-from range with the manufacturing reality disclosed Food & hospitality](/templates/allergen-free-line-email-template/)
[004 Marketing Open preview ↗ Product & offer Bare-root season opening A short seasonal window explained with the horticultural reason Food & hospitality](/templates/bare-root-season-opening-email-template/)
